Most modern businesses build and maintain their own website to reach more customers. It’s good to have an online presence, but know that your competitors are also doing their best to optimize their websites for better brand awareness and profitability.

Many small- and medium-sized businesses (SMBs) nowadays build and maintain their own website to reach more customers. But because a majority of your competitors also have a website, an underperforming site just won’t do. Follow these web design trends to increase web traffic and boost your bottom line.